December 09, 2010

The value of brand authenticity.

December 09, 2010/ Erik Posthuma

Thanks to wearesocial.net I went through the presentation by Izzie Zahorian in one go. A great call for figuring out your brand DNA and authentic, transparent brand communications.

Experience Engineer

I help brands and customers interact with each other through static, interactive, and human touch points. I look especially at the crossing of online - offline, focusing on what makes a customer experience shareable & remarkable.

I lead the Singapore office of Edge Asia

I help brands and customers interact with each other.

I look especially at the crossing of online - offline, focusing on what makes a customer experience shareable & remarkable. I lead growth for Aleph-Labs.